Meet The Team

Alex McLeod (Founder & President):

Alex is a junior at the Liberal Arts and Science Academy.  In 2016, Alex moved to East Austin and began to notice firsthand a lack of websites, social media and other forms of advertising in many local businesses. This inspired him to found East Austin Digital Connection, a nonprofit organization which links tech-savvy teenagers with owners of historic small businesses, providing services and information that will enable the local practices to thrive in modern times.  Alex’s other personal hobbies include participating in Entrepreneur’s Club competitions and working on graphic design projects.

Vincent Hao (Vice President):

Vincent is a junior at the Liberal Arts and Science Academy. He has experience working within the field of nonprofits, serving on the Partners and Finance division of TedXYouth@Austin, and co-leading the Social Media division of the Walk to End Alzheimer’s Austin Chapter. Vincent’s passion for entrepreneurship and social outreach, combined with a love for the unique culture of Austin, has drawn him towards the goal of sustaining many local Austin businesses and working to keep the vibrancy of the city alive.

Kari Siegenthaler (Social Media Director):

Kari Siegenthaler is a junior at the Liberal Arts and Science Academy. She is interested in art and visual design, and is the Vice President of Art Club. She combines this with a skill for social media management and marketing, as she was the co-leader of the Social Media and Marketing division of the Walk to End Alzheimer’s Austin Chapter, and is the Social Media Manager for her school’s yearbook. Kari believes that East Austin Digital Connection can help local businesses flourish by connecting them with the world of social media.

Bela Madrid (Marketing Specialist):

Bela Madrid is a junior at the Liberal Arts and Science Academy with a love for her home Austin, Texas and a passion for community outreach. As a yearbook editor, Bela developed expertise in design, writing, and marketing, skills which she leverages for the organization. Bela has always been an admirer of the East Austin culture, and she believes that EADC can help support and preserve businesses in the area.




Hanna Bottema (Social Media Coordinator and Writer):

Hanna Bottema is a junior at the Liberal Arts and Science Academy. She contributes to the Austin community by tutoring and mentoring children through the Peer Assistance, Leadership, and Service program and serving as a student officer and ambassador for the Magnolia Montessori Student Partnership. She also volunteers at the Blood and Tissue Center of Austin by raising awareness for blood donation at community outreach events. Hanna hopes to help locally-owned businesses communicate with a larger demographic in order to preserve the rich, vibrant history of East Austin in a world of continuous growth and development.

Caitlin Tibbetts (Associate Web Design Specialist):
Caitlin Tibbetts is a junior at LASA High School here in the wonderful city of Austin, TX. She has a passion for serving and improving the community in any way she can, and lately, she has been focusing advocacy for women’s rights.  Her other passion (because no one can have too many) is computer science and programming, which is what she wants to go into for college and the years beyond. She is also the webmaster for the LASA Literary Society, a book club at LASA, the junior officer for the Global FEMpowerment Club, which seeks to use education about women in the community and around the world to promote solidarity, and the Website team lead for the TEDxYouth@Austin team.